Ahead of the Curve Series – Tips for Boosting Online Marketing
Business Success, INTERNET MARKETING SUCCESSHi,
Here is what we will cover in this session -
- Using right Key Words to target qualified leads
- How to automate your lead qualification process
- How to get more sales per visitor/prospect entering your sales funnel
- What NOT TO DO for SEO (search engine optimization)
OK, lets go.
1. YOU WANT MORE QUALIFIED PROSPECTS ARRIVING, NOT JUST MORE VISTORS
The only kind of visitor you want to invest time, money and skills in bringing to your website are ones that are looking for what you are offering. Make sense?
How do you do this?
Two main things -
- Find out where they are and get their attention. Visit the forums, blogs and chatrooms where they like to go and use strategies to get their attention so that they will come and check out your site.
- Using tracking software (Google Analytics is Free and Excellent) and activate the FUNNEL CONVERSION RATE tool.
This software will track exactly what each of these visitors does after they arrive at your website. There is even software you can install to engage them in conversation! I will cover that in a later episode of the Ahead of the Curve Series.
Your software will track which key words brought each visitor to your site and so you will be able to work out which Keywords are high converting Keywords and which are not. Pretty useful to know! Now you know what Keywords to spend your money on, and what Keywords to axe and stop wasting money on.
Without the means to effectively track high converting keywords you have no way to work out what is working and what is not working. As an astute businessperson you absolutely need to know this. Agree?
So next thing you need in your toolbox is a great KeyWord(KW) tool to go to work for you to find out the best KWs for what you are marketing.
Here are three excellent KW tools -
https://freekeywords.wordtracker.com/
http://www.keyworddiscovery.com/
You cannot expect great online results if you are not making effective use of these sort of tools these days. Every astute Internet Marketer makes use of them. It makes life easier and helps achieve quicker and better results.
Mind you, I am not saying you have to do this all yourself. Heavens no. Delegate it to the right member of your team. What Team? You don’t have a team? You need a team. If you work alone you need to make use of out-tasking and out-sourcing using places like ODesk and Guru.com. If you don’t know about these places to go and source your team of skilled workers at market rates of $5 to $15 an hour, then go check it out and stay tuned to a future episode of the Ahead of the Curve Series that will reveal all the secrets of outsourcing and out-tasking. All the top marketers are making use of these incredible resources. For many of them, these outsourced workers have become their Team and the Team works wonders for them, giving them the most valuable gift of all – MORE FREE TIME.
OK – lets move on -
2. HOW TO AUTOMATE YOUR QUALIFIED LEAD GENERATION
Oops. Out of time.
Keep a look out for the next issue that will tell you all about this.
Or, to make sure you don’t miss out, just use the RSS feed button to subscribe and you will be notified to your inbox every time we do a new post.
Remember, knowledge is useless unless you put it into action.
Remember too – the pareto principle – 20% of your effective actions account for 80% of your net profit.
Remember also – the 1% a day improvement doctrine (courtesy of my mentor Dr Dussault) – if you make it your mission to just do one new effective thing each day that you have not yet done, that 1% a day will, with daily compounding, become exponentially powerful in driving your new results and you won’t be disappointed, I can assure.
Talk again soon.
Christopher Whitelaw
Business & Internet Entrepreneur
Founder of Online Wealth Dynamics and GainBetterResultsOnline.com
PS. Click here to check out the pre-launch offer for our Master Teacher Interview Series. We go in depth with 12 leading authorities on what really counts if you want to be successful now and in the coming years in a fast changing market. Listening to these interview will give you a distinct advantage.
