THE FOUR CORE SECRETS OF GREAT ONLINE MARKETING RESULTS
Business Success, Internet Marketing, INTERNET MARKETING SUCCESS, Online Success No Comments »Hi, I’m Chris Whitelaw of Online Wealth Dynamics and the creator of gainbetterresultsonline.com.
I hope you enjoy what I have put together for you in this post and that it will inspire you to check out a special offer we have put together for you – just click here. These Secrets are what I distilled from my own experience and from my mentors over the last 4 years. What I will share here is good for business owners who want to improve their online marketing and for internet marketers who want to improve their results. The average business knows very little about this and how to use digital marketing to increase revenue There are enormous opportunities to make money online.
Here are some major points to take note of -
- The major advantage of the Internet is the ability to test and measure – to my ads/subject lines/offers
- You need to set up a system to measure the responses you get from every marketing initiative
- Online Marketing is fast changing – you need to have the capability to review and evaluate new techniques that are emerging and make sure you stay ahead of the curve
- The cold hearted truth is that most people are not making money online
- 9 out of 10 not making much money
- But you need to ask WHY and FIND AN ANSWER – or better to just give up NOW
- The problem is what you know about it and have been taught is probably wrong
- There are things you can do immediately that will bring in more customers
- You can get the answers and find out what really works to get you the results you want by clicking the link on this page to gainbetterresultsonline.com
- The potential is enormous – because most companies are doing so little – so little competition in this area
Here are 4 powerful ways to improve your online results – 1. Redesign your website
- Most sites are just glorified brochures
- Switch the purpose from trying to get a sale to trying to build a relationship
- Most visitors will not buy at first visit
- Need to get their emails and follow up with them
- Offer something of value for nothing to get the email addresses
- Add real compelling testimonials from people who have used my service /product and can say how good it was and how it solved a problem or conferred a benefit
- Put the juicy and compelling stuff above the fold – 80% of visitors do not scroll down below the fold
2. SEO – to rank on first page of Google in its Search Engine listings
- Organic search listings
- More and more people are favouring the organic searches over the paid ads
- Rank higher by putting up relevant and dynamic content
- The more links u have with other relevant websites the better
- Link to social media sites – facebook, twitter, etc
- Activity on my site – use a blog and go on to others forums and sites and leave comments with link back to my site
3. Making effective use of PPC ADS
- Can still make a big improvement to revenue if done properly
- But need to experiment and measure and refine and improve to find what really works
- Can buy Keywords (KWs) from Google
- KWs are at the heart of it
- Need to come up with 20-30 combinations of KWs and test and measure them
- Don’t go for the obvious KW
- Use the same KW in my google headline for the ad
- Use the words that people are most searching with
- Use Capitals as the first letter of each word in the headline
4. BECOME A MASTER OF EMAIL MARKETING
- The ultimate advertising medium
- Focus on building my list – size and relevance
- Bigger the list the more money I will make
- When emailing out – focus on giving them VALUE. Talk about them not me.
- Send ENOUGH EMAILS – at least once a week.
- Use a 25/75 split between focus on selling and focus on giving great value
- Perfect the subject line in each email
- To get people to open and respond
- A lot on this is covered in our program – Online Results Accelerator – Just click here to go to gainbetterresultsonline.com, opt in and you will find out about this program.
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- HOW TO BUILD A BIG LIST
- HOW TO DESIGN GREAT EMAILS
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